Pour Your Heart into It: How Starbucks Built a Company One Cup at a Time
By Howard Schultz and Dori Jones Yawg

Written in 1997, this book is written from the heart of Howard Schultz.  It has great insight and storytelling from an entrepreneur who had a vision backed by passion and determination to see reality achieved by sticking to his values and principles.  I read this book when it first came out and it has been an even better read as we now see Howard Schultz return to the helm of Starbucks.  It emphasizes being authentic, innovative, ever evolving regardless of the obstacles or the naysayers.  There are anecdotes and ideas throughout this book that all business professionals can apply in their careers and companies.


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